GPT Marketing Trends 2026: How AI Is Reshaping Strategy, Creativity, and Teams

Social Media Updates 2026: How X, TikTok, and Instagram Are Changing the Rules of Reach

January Marketing Rundown: 6 Must-Know Stories That Shaped the Month

Pinterest Predicts 2026: Trends Creators Can’t Ignore 

Holiday Marketing Campaigns 2025: When Festive Buzz Finally Delivered ROI 
The Rise of Athlete Autonomy: What Marketers Can Learn from Jutta Leerdam
Why Your Feed Feels Stuck on Rewind: The Rise (and Risk) of Nostalgia Ads 
Tired of Trends? The Marketing Playbook Brands Are Quietly Using in 2026 
Consistency, Familiarity, and the Super Bowl: Vanessa Chin on Brand Trust in 2026
CPG Branding in a Digital-First World: Daring vs. Dull 

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10 AEO Tips

10 AEO Tips for Millennial Marketers to Win Attention

By Ruchi Roy August 22, 2025
Google is changing the gears right now. Yes, and we are talking...
Advice
Advertising Trends

2024 Advertising Trends: Visuals Over Narratives, Products Over Pricing

By Ruchi Roy September 9, 2024
According to a fresh report by Smartly, the AI-powered ad tech company,...
Advice , Industry Insights
Omnichannel pitfalls in marketing to avoid in market

4 Omnichannel Pitfalls Marketers Must Avoid to Drive Growth

By Ruchi Roy April 14, 2025
Omnichannel pitfalls in marketing are as common as finding coal while digging...
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GPT Marketing Trends 2026: How AI Is Reshaping Strategy, Creativity, and Teams

By Garima Sinha February 4, 2026
For marketers in 2024, "prompting GPT" was a talent—almost a superpower. By 2026, prompting won't be sufficient on its own. The way we...
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The Risk of Looking Wrong TBWANEBOKO’s CCO on Centraal Beheer’s Typo Play

The Risk of Looking Wrong: TBWA\NEBOKO’s CCO on Centraal Beheer’s Typo Play

By Ruchi Roy January 15, 2026
  When Brands Break the Rules: What happens when a mistake becomes the idea? Some of the best advertising ideas...
Best of Brand , In Conversation

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AI-driven behavior
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Your Next Buyer Isn’t Human: How AI-Driven Behavior is Changing Marketing in 2025

By Garima Sinha  May 22, 2025

Wait, Who’s Shopping Now—An AI? Is it for real? You log into your favorite shopping app to reorder dog food. Before you can even tap,…

Edge ai for real-time
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Your Data, Your Rules: Edge AI for Real-Time Wins

By Garima Sinha  July 16, 2025

Do you sometimes feel your phone may know you better than your best friend? You pull up your fitness app, and it knows today is…

wpp profit warning
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WPP Profit Warning: Can the Ad Giant Bounce Back? 

By Garima Sinha  August 22, 2025

When the world’s largest ad agency network rings a bell, the whole ad industry listens. The recent WPP profit warning was more than a number…

WPP Google partnership
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WPP + Google Walk Into a Bar… and Change Marketing Forever

By Garima Sinha  November 17, 2025

Amidst AI rapidly rewriting marketing norms, the WPP Google partnership has become one of the biggest shifts of the year. This announcement is a commitment of…

make a recovery after 2024 layoffs
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Will Continuous Disney Layoffs Crash their Happy Brand Image?

By Ruchi Roy  September 30, 2024

The name that remains synonymous with joy and effortless execution is facing brand marketing issues primarily stemming from massive internal Disney layoffs to a string…