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Humor in the Age of AI: You Can’t Automate a Benign Violation

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$10 Billion in Losses, a Fortune 500 Lawsuit, and Proof Over Promises: B2B Marketing Trends in 2026

By Ruchi Roy March 2, 2026
Without sounding like a fear-monger, B2B marketing trends in 2026 seem very...
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Google is changing the gears right now. Yes, and we are talking...
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2024 Advertising Trends: Visuals Over Narratives, Products Over Pricing

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According to a fresh report by Smartly, the AI-powered ad tech company,...
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GPT Marketing Trends 2026: How AI Is Reshaping Strategy, Creativity, and Teams

By Garima Sinha February 4, 2026
For marketers in 2024, prompting GPT was a talent—almost a superpower. By 2026, prompting won't be sufficient on its own. The way we...
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Enter your brand name on Google. Next, do the same with ChatGPT. Then, search through Perplexity—this is where brand name normalization rules...
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Your Next Buyer Isn’t Human: How AI-Driven Behavior is Changing Marketing in 2025

By Garima Sinha  May 22, 2025

Wait, Who’s Shopping Now—An AI? Is it for real? You log into your favorite shopping app to reorder dog food. Before you can even tap,…

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Your Data, Your Rules: Edge AI for Real-Time Wins

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Do you sometimes feel your phone may know you better than your best friend? You pull up your fitness app, and it knows today is…

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WPP Profit Warning: Can the Ad Giant Bounce Back? 

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When the world’s largest ad agency network rings a bell, the whole ad industry listens. The recent WPP profit warning was more than a number…

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WPP + Google Walk Into a Bar… and Change Marketing Forever

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Amidst AI rapidly rewriting marketing norms, the WPP Google partnership has become one of the biggest shifts of the year. This announcement is a commitment of…

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Will Continuous Disney Layoffs Crash their Happy Brand Image?

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The name that remains synonymous with joy and effortless execution is facing brand marketing issues primarily stemming from massive internal Disney layoffs to a string…