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Meera Nair

How company size impacts AI buying behavior 

By Meera Nair / July 10, 2025

AI isn’t bought the same way by every business. What feels like a quick decision in a 20-person startup can turn into a multi-month process inside a global enterprise. Both may chase similar outcomes—but the expectations, timelines, and risks are worlds apart.  If you’re marketing AI solutions today, this difference matters. Understanding how AI purchasing…

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