Asset-8

The AI Buyer Files: What does the AI buyer want?

July 10, 2025 | min read

AI buyers aren’t just chasing cool tech—they’re chasing results. In our AI Buyer Report 2, we explore what’s really driving their buying decisions (hint: everything needs to drive ROI).

From departmental breakdowns to ethical and safety considerations, this report gives you all the tools you need to be a player in AI conversation and give the buyers everything they need to feel good about their decisions.

Want to know what your AI buyers want? This is your roadmap.

Get the report
Digitalzone

Digitalzone

Digitalzone is a thought leader and content creator focused on the intersection of AI, B2B marketing, and buyer behavior. Their recent work delves into how AI impacts B2B purchase decisions—from defining what truly influences AI buyers to understanding generational segments like Boomers—in a data‑driven, ROI‑centered way.

Must Read

An In-house Marketing Agency: Broke Pepsi but Made Duolingo

Advice , Marketing

From LinkedIn to Substack: Choosing Intimacy Over Virality

Best of Brand